Connected World Radio: Use Video To Humanize Business

microphoneNews: In a somewhat unusual move, Amazon.com has bought a mapping company.

Main Topic: McDonalds has recently used YouTube video to great effect, going behind the scenes and being transparent about the business. The effect is to greatly humanize the business and you can do the same for your business.

Tip: Use video in your social marketing but don’t let perfection stop you. You don’t have to make a video has greatly produced as McDonalds. It’s more important your video be authentic, real and show something of your business people dont’ expect but will be delighted to see.

If you want help strategizing or producing video for your company, please call us at 503-208-6426 or email david@connectedworldmedia.com

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