So Microsoft has officially released the details of the Zune MP3 player. One of the big things they are touting is the wireless connectivity. However, it appears to be Wi-Fi and not Bluetooth. The player allows you to share music and playlists with friends, who can listen to tracks three times in a three day period. But if it’s Wi-fi, we both have to be near a hotspot and those aren’t everywhere yet. If it were Bluetooth, we would only have to be within a few feet of each other. Makes allot more sense to me. The Zune should be moderately successful, but I don’t see any real threat to the iPod just yet. Apple could put the wireless features into the iPod in a second. But I like the Zune being around because it will force Apple to stay sharp and keep innovating fast.
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David is a digital marketing professional specializing in content marketing and user engagement. He is a gadget junkie and digital dad.