Not long ago, I was reading a Facebook post from Guy Kawasaki. If you don't know, Guy was the first evangelist at Apple and has gone on to do many other cool things in tech. He is an author and … [Read more...]
Buffalo Wild Wings Gets Creative with Hashtags and Video
February 4, 2015 Posted by -
I love good, creative marketing ideas and I love football. Buffalo Wild Wings has successfully combined both. For the NFL playoffs this year, BWW asked it's Twitter followers to tweet about the games … [Read more...]
Chipoltle Most Ambitious Video Project Yet
March 19, 2014 Posted by -
Mexican chain restaurant Chipoltle has been aggressive and bold with their content marketing strategy in the past several years. They have clearly defined a brand strategy focusing on fresh … [Read more...]
YouTube Set to Introduce Paid Subscriptions
February 12, 2013 Posted by -
When Google bought YouTube for a billion and a half dollars back in 2006, some thought it was foolhardy. Surely the major content players would come crashing down on YouTube for copyright violations … [Read more...]
Newsweek Goes All Digital in 2013
October 18, 2012 Posted by -
Newsweek is cutting the cord. After 80 years of print publishing the newsmagazine will stop it's print edition in 2013 and be available exclusively in digital format. I think it's a great move and I … [Read more...]
All Business Is Social
October 11, 2012 Posted by -
In todays world, in the way that all politics is local, we can say all business is social; and personal. You are going to notice a different touch here on the blog as I move to include more … [Read more...]
Why New Toys R Us Tablet Is A Great Play
September 11, 2012 Posted by -
One of the things many people quickly realized when they got their first iPad was that kids love it, even babies. There is something inherently appealing and easy about interacting with a computer … [Read more...]
Online Journal Writing With Penzu
August 30, 2012 Posted by -
One of the most beneficial things you can do, especially as a content marketer, is keep a personal, private journal. As much as we share on the Internet, we can't share everything, and I find it helps … [Read more...]
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